Michael has spent his entire career focusing on the online marketing industry. Over the past 5 years he has specialized in Affiliate Marketing. During this time Michael has managed a wide assortment of affiliate programs ranging in size, industry and affiliate network. Some of the better-known brands that Michael has represented and collaborated with include, TheSportsAuthority.com, Kmart.com, LNT.com, and Advanta.com. Michael has also launched the affiliate programs of smaller retailers while they are just starting their businesses. Managing programs across such a diverse set of industries has given Michael the experience to enable him to adapt to working with almost any e-commerce company. These programs have been managed utilizing a wide selection of affiliate marketing networks including, Commission Junction, Linkshare and Befree.
Affiliates find Michael’s honest and straightforward attitude refreshing. Michael prides himself on the ability to quickly build affiliate relationships by conveying how he can help them become successful with the programs he manages. He tailors his comprehensive and strategic marketing methods to the needs of the merchant and the unique personality of each affiliate. When recruiting affiliates, Michael turns to the existing relationships that he has built over the years. He also builds new relationships by finding new potential partners and teaching them about the benefits of Affiliate Marketing. Michael also enjoys keeping up with new technology and is always looking for tools that could assist his affiliate partners.
In his spare time Michael enjoys photography, spending time with his wife, Amy, and playing with his dog, Jazzy.